Priya Raman

Product strategy consultant, Mumbai

I help consumer companies decide what not to build. Former product lead at two unicorns; now independent, working with founders and boards on pricing, positioning and roadmap bets.

Two advisory slots open from January

Selected work

  1. 2025Pricing reset for a D2C beauty brandSeries B, ₹240 Cr revenue
  2. 2024Market entry, Gulf regionEdtech, pre-IPO
  3. 2024Roadmap auditFintech, Series A
PB

Pricing reset for a D2C beauty brand

Series B, ₹240 Cr revenue, 2025

Cut SKUs by 40% and moved to bundle-led pricing. Gross margin up six points in two quarters.

MR

Market entry, Gulf region

Edtech, pre-IPO, 2024

Sized three markets, recommended one. The company launched in the UAE eight months later.

RA

Roadmap audit

Fintech, Series A, 2024

Reviewed 62 roadmap items against retention data and killed 27 of them.

Experience

  1. 2023–Present

    Independent consultant, Raman Advisory

    Pricing, positioning and roadmap strategy for consumer companies.

  2. 2020–2023

    Director of product, Nykaa

    Owned the loyalty programme and personalisation. Grew repeat purchase rate from 38% to 51%.

  3. 2017–2020

    Senior product manager, Swiggy

    Launched Swiggy Genie across twelve cities.

  4. 2014–2017

    Associate, McKinsey & Company

    Consumer and retail practice.

Skills

Pricing / Positioning / Roadmapping / Market sizing / Board advisory

Let’s talk

Engagements start with a free 30-minute call.

priya@example.com