Priya Raman

Product strategy consultant, Mumbai

I help consumer companies decide what not to build. Former product lead at two unicorns; now independent, working with founders and boards on pricing, positioning and roadmap bets.

Two advisory slots open from January

Selected work

ProjectForYear

Pricing reset for a D2C beauty brand

Cut SKUs by 40% and moved to bundle-led pricing. Gross margin up six points in two quarters.

Series B, ₹240 Cr revenue2025

Market entry, Gulf region

Sized three markets, recommended one. The company launched in the UAE eight months later.

Edtech, pre-IPO2024

Roadmap audit

Reviewed 62 roadmap items against retention data and killed 27 of them.

Fintech, Series A2024

Experience

  1. 2023–Present

    Independent consultant, Raman Advisory

    Pricing, positioning and roadmap strategy for consumer companies.

  2. 2020–2023

    Director of product, Nykaa

    Owned the loyalty programme and personalisation. Grew repeat purchase rate from 38% to 51%.

  3. 2017–2020

    Senior product manager, Swiggy

    Launched Swiggy Genie across twelve cities.

  4. 2014–2017

    Associate, McKinsey & Company

    Consumer and retail practice.

Skills

  • Pricing
  • Positioning
  • Roadmapping
  • Market sizing
  • Board advisory

Get in touch

Engagements start with a free 30-minute call.

priya@example.com